Message Factory’s clothes are made using the most sustainable fibers. We’re always striving for improvement, so as we learn more, we set higher sustainability goals for each season. We work closely with local partners to develop our own “recipes” of eco-friendly fabrics. We use high quality and durable recycled or organic fabrics that we often blend with a small percentage of spandex for extra comfort and durability. We also fabricate locally in Canada in order to be closer to our end consumer. These measures allow us to considerably reduce our impact on the environment. A small step forward!
What is “organic“?
Organic fibers grow in controlled environments where pesticides, herbicides, or other chemicals are not used. Only natural fertilizers are used and water and soil are constantly monitored.
Why choose an organic or ecological fabric?
- Social responsibility. Organic and ecological fabrics are grown without pesticides or herbicides.
- They are biodegradable. Ecological and organic fabrics decompose naturally over time, while synthetic fibers only become permanent waste and release toxic gases into the air as they decompose.
- They are beneficial to your health. Ecological fibers are for the most part hypoallergenic and naturally antibacterial and do not contain any chemical irritants.
- Naturally absorbent. Organic and ecological fabrics have all the beneficial characteristics of the new synthetic fibers in terms of performance, while being softer for the skin.
The conventional cultivation of cotton is the most polluting type of cultivation in the world because it uses the most herbicides and pesticides. These two agents ruin the soil and are a danger to those who cultivate it and to those who live nearby. They can also cause reactions for those who have sensitive skin. On the other hand, the organic cotton fiber is thicker and hypoallergenic. Choosing organic cotton instead of regular cotton is a choice to preserve life. Our SKAL certified fiber is spun in Switzerland and the fabric is knitted and dyed in Montreal. We also incorporate Spandex to our cotton to maximize comfort and to improve the durability of our product.
Our Tencel fabric is made of 100% organic eucalyptus pulp. Contrary to cotton growing, the eucalyptus tree grows on dry soil and requires very little water. It even irrigates the soil. This soft fiber protects against bacteria, absorbs humidity and acts as an isotherm. Just like pure virgin wool, this fiber controls the materials temperature on the skin. So Tencel fabric is warm in the winter, but cool in the summer.
Before using new resources we are looking to reduce our environmental footprint by recycling used fabrics. The recycled cotton is a great alternative to organic cotton. We shred the used cotton to create a brand new fiber 100% recycled. Even if this new fabric is a little rough at a first touch, it will soften and already feel comfy after the first wash. Like all cottons, recycled cotton is very durable and will keep you fresh on nice summer days.
We are always looking to create a perfect fabric that will be durable and comfortable without arming the planet. Unfortunately, it is not always simple to find the perfect solution. The bamboo grows fast and doesn’t need any pesticides, herbicides or water to do so. But the process to turn bamboo into viscose is not environmentally proof at this time. By mixing a small part of viscose to our organic cotton we save some water necessary to the cotton growth and our new fabric is supple and softer.
Derived from the flax plant, linen is the strongest of all natural fibers. It is grown with little or no chemical fertilizer. This plant produces very little waste since all parts of the plant can be used after harvesting to create multiple byproducts. Linen is also very cool and breathable, making it an excellent choice for summer wear.
Our reclaimed wool fabric is from Prato, Italy. Today, the labor costs and market demands behind a product like reclaimed wool are not as they were before. The motivator is no longer economics; it is the ecology of this world. We don’t want to waste and throw away used garments or second-choice fabric or scrap material because it will just end up in the landfill.
Our reclaimed wool is made from discarded wool sweaters that are shred into usable fiber—just like the early days—and mixed with polyester and nylon for strength.
Recycled polyester is a material that has been recycled from used materials. The most common source of raw materials for recycled polyester is old PET bottles and raw material waste from manufacturing industry. This material is ultra absorbent, it wicks away moisture to keep you dry and it is durable and resistant to abrasions.
Denim fabric is made with cotton—a natural fiber. But conventionally grown cotton is one of the dirtiest crops on the planet. That’s why we’ve used only organically grown cotton farmed without the usual mix of synthetic pesticides, herbicides, defoliants and fertilizers that can pollute water and air.
Organic cotton agriculture uses non-GMO seeds and leverages nature-based solutions to manage pests and build healthy soil. All of the cotton in our denim jeans is organically grown. We add spandex to the organic cotton to make our denim comfortable and stretchy.